Websites play a very important role in the business in recent days. Hence, it is very important to design it in a proper way. Here are some vital points that will help in building a successful website. First of all, keep the search engine in mind while developing the website. The website has to be designed in a way that the keywords are used in the website, and it will be bringing the website at the top of the search results list and this in turn will increase the traffic to the website. Normally, bots or spiders of a type of programs will be used by the search engines in order to collect information about a website. This process is said to be indexing.
When a website is submitted to the search engine, the spider will collect the details from it. Each website will have its own method to extract data. Directories are another way that is used to collect the data from a website, and this will be done manually and there will be no usage of spiders or bots for this work. Keywords and phrases will play a very important role in the website development as they will decide the content quality and the search engine results. CSS will be responsible for the appearance of the website as it will be taking care of the styles, font and color used on a website. HTML will be normally used for the coding purpose traditionally. XHTML is the latest language that is used for the same purpose.